Google Optimizer

What is a Google Optimizer? Organic SEO Expert has been working with search engines since 2005 and Google has always been the one that needs the most attention in order to rank on the front pages. Organic SEO Expert is considered a Google Optimizer for the simple fact that we understand what is needed to rank on the first pages for targeted keywords. Let Organic SEO Expert explain what it takes to become a Google Optimizer.

A Google Optimizer works with Google to rank a website on the front page by following the simple steps of Google Search Engine Optimization. The first step to becoming a Google Optimizer is reading and understanding the Search Engine Optimization Guide provided by Google on their webmaster tools blog. Once you have read the guide to Search Engine Optimization your ready to create your first Google Optimized website.

A Google Optimizer would start with first writing keyword rich, original content. This means that you will be writing at least 500 WORD per page that repeats the keywords you are targeting with the search engines. This process takes time if you want to do it right the first time, Organic SEO Expert would recommend that you read a few articles that have to do with your industry and re-write them into your own words. This will assure that you have good original content that you know users are already reading with a new spin on it to help your website stand out.

Next a Google Optimizer would begin work on the layout of his/her website. What a Google Optimizer knows is that the search engines want to rank sites on the front pages that use as little ad placement as possible. The more content you have on the website the better, and a Google Optimizer will understand that running ads on your website to help with a second income is ok so long as they are “below the Fold”. Below the Fold means that when you first land on a website Google does not want the first thing they see to be an ad for a company that is not you. Google Spiders are looking for content they want to know what your website is about and if all they see are ads then the website being crawled will never be placed first.

Next as a Google Optimizer you will begin writing all the tag content, starting with the title tag. A Google Optimizer understands that the first thing Google looks at is your websites title tag. Next Google will be looking at your websites meta tags, but do you understand what they are looking for? Google might tell you what they want to see in order to rank number one, but they do not make it clear what they are looking for. Google Optimizer’s know that Google is looking for your keywords first they check the title tag. A Google Optimizer would use the same words for the title tag as they are trying to rank for, your keywords. 

Ecommerce SEO

Ecommerce SEO is a little bit different then your standard SEO campaign. Organic SEO Expert has been providing ecommerce SEO campaigns since the day we opened our doors in 2005. Ecommerce SEO is a nitch type of search engine marketing that works best when you have a physical product to sell. One thing that you have to keep in mind when you are working on an Ecommerce SEO Campaign is that the users can not touch the product. This means that you have to be extremely descriptive when you are explaining the product on a webpage.

Ecommerce SEO campaign are endless because no matter how high up on the search engines results pages you rank your website there are always new keywords and products that will need to be ranked. Organic SEO Expert likes to work much closer to an ecommerce website owner than any other type of campaign the reason is simple no one knows your product better then you do. Ecommerce SEO campaigns are also much more noticeable when they start to work because you do not have to wait for the phone to ring. All you have to do is wait for the traffic to start hitting the website and watch the orders roll in.

The one thing about Ecommerce SEO that most people do not think about is that it is much harder to rank the keywords the reason for that is that, you are competing with many different companies. And a lot of those companies have been around for a much longer time. This means that they already own a domain that has some age and have already ranked for the keywords they want. Starting a new ecommerce website today is much harder than it used to be. Programmers charge a lot more to build the site and an Ecommerce SEO Campaign is much more expensive than it used to be.

The main thing that you need to keep in mind when building an ecommerce website and when working with an Ecommerce SEO Campaign is that, content is still king. This means that the more original content you have on your website the better chance you stand at ranking on the front pages of the search engines. Even though you may be getting a late start with your ecommerce website and Ecommerce SEO Campaign, there is still one thing that can get you to the top of the search results. Make your ecommerce site stand out from the rest by adding your own description for each product on your website. This will help you build content and make you stand out from all the other ecommerce websites. Combine that with a great Ecommerce SEO Campaign and you will be on the front pages in no time.

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Link Building

Organic SEO Expert wanted to take some time to explain why link building in important, and how link building helps your website rankings. First you need to understand the different types of links that you can build during a link building campaign.

One way Link Building: These types of links work best to drive traffic from other websites to your company. The idea is that you find other website’s that allow you to past an article or comment that allow you to post a link back to your website. This links also help show the search engines what words would be best as a keyword for your website. So you need to be sure that when you build a one way link that the text you use as the link is the keyword you want to rank for on the search engines.

NoFollow Link Building: NoFollow links are simple to understand, these are the types of links that help the searcher find your website through a different website. But there is a catch these links do not help with your search engine rankings. There is a tag attached to these links that tell the search engines not to follow the link back to your website. But is does show the search engines that you have other websites out there that are helping you drive traffic back to your website.

Reciprocal Link Building: These links are tricky and depending who you are talking to can either be good or bad. In my opinion Reciprocal Link Building is good, this process allows you to have a link pointed back to your website while sending a link back to that same website to help them with their rankings. It’s a win-win if you ask me you find other website owners that are willing to give you a link if you provide one for them. The only thing about these types of links is, they are not always permanent. They only last so long as the site owner allows it to be there.

Link building is extremely important to your website and your online exposure, and for many different reasons. The search engines look at the amount of links and the quality of your links. The better the quality of the links you have attached to your website the more authority your site has. The idea behind link building is very simple get as many high Page Rank links as you can to point back to your website.

Having a large site for all those links to attach to is also important, the search engines will be looking to see how many pages you have and how many different keywords your website is targeting. If you have a 5 page website you should have no more than 50 keywords you are targeting, and you should have about 100 links per keyword. That means if you are trying to rank your website on the front page of the search engines for 50 keywords, you should have about 5000 links built back to your website pages.

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Marketing

Organic SEO Expert has been working on many different types of marketing campaigns to help our clients to reach the front page for keywords relevant to their company. Through the many years in marketing we have learned many secrets and have used them on many of our campaigns. Marketing is a tricky business, Organic SEO Expert need to have extensive knowledge of many different industries. Marketing is about converting traffic whether your working with an online marketing company or a billboard marketing company.

Marketing your business is also scary when you really think about it. You have to make the choice of which type of marketing your company will be moving forward with, but let Organic SEO Expert explain why this is not an easy choice to make. As a business owner you need to determine which type of marketing will benefit you the most. Which type of marketing will give you the most for your money and which type of marketing will give you the most new clients.

Online marketing is still a rather new form of marketing for most business owners, but these are the facts that you NEED to know before making a final decision on which type of marketing your company will be using for the following year.

Online marketing gives you the advantage over your competitors that are still working with direct marketing methods. Because if your business is on the front pages of all the major search engines for all the keywords you can think of in your industry, whenever a search is made the customers find you. Most business owners never really look into how many people are searching for their products or services online each day. The answer might impress you and make you see that this is the way of the future. Online marketing has been exploding for the past few years, and recently there has been a huge amount of companies flooding the online marketing game.

The sooner you start to rank on the front pages of all the major search engines the better off your company will be in the years to come for the simple fact, that there are only 10 position the front pages of the search engines. And in the future due to over optimizing those position will become permanent. That does not mean that they will never change, but it will be much harder to rank on the front page and then you have no online marketing.

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SEO Expert

So Organic SEO Expert wanted to know why there are some many different SEO firms out there and why they think that they are all “experts”. And after speaking to many other known experts in our field, Organic SEO Expert has found that it’s because we are not regulated by any 3^rd party organization. This means that anyone with a laptop and a cell phone can start an SEO company and start charging people to send their client information overseas to have someone else do the work for them.

Organic SEO Expert finds this to be a problem and hopes that someone will take action to help business owners get a better understanding about why these companies are nothing like a real Search Engine Optimization firm. Organic SEO Expert has been working for years to educate clients on what search engine optimization really is and how it works. The idea has always been that if our clients know as much as possible about search engine optimization they will be better prepared for when other companies call them. Our clients have no question that we are doing what we have promised, and each month gladly renew their campaigns with Organic SEO Expert.

The reason our clients are happy is simple we do not out source all our clients to an overseas company that we cannot control. We make sure our clients are not only happy but know what is going on with their campaigns on a weekly and monthly basic. This means that when our clients call we know what is going on with their campaigns right then, not a few days later because we had to find out ourselves.

Search engine optimization is simple, but in no way is it easy to do. It takes years to learn how to do it correctly and months to complete the campaign and make sure it is operating correctly. This is why it is very important that when you are working with any company you need to stay on the same page as the programmers performing the work to your website. The closer you work with your programmers the faster and stronger your campaign will be. Ranking for many keywords is simple once you start to generate front page placement. The more keywords that land you on the front page the more authority your website will have.

Remember that the amount of pages your website has the easier it becomes to start to generate front page placement. So is you are offered a free 5 page website, it will take much longer then had you spent the money to generate a website you can be proud of. Multi-level website also have a great up site to them even though they cost more to build they help you reach a much larger client base out there. Because these types of website allow you to target many more keywords then if you just had the one domain name. Sub-domains have been deemed a wait of time and money, but why did this happen when in the past they have shown great promise and results?

The answer is shocking, it is because the marketing experts did not want to give away their secrets to other business owners that could benefit from owning more domains that have to do with the keywords they are trying to target with their websites. That is why Organic SEO Expert still uses the process of building out many, many sub-domains for our clients because not only does it make their websites stronger, but we can target many more keywords and reach the front page much faster than our competitors by doing so. 

Online Advertising Solutions

Online advertising has been to marketing choice for millions of small to large sized business owners over the past few years. Organic SEOExpert has provided online advertising solutions for many different companies of all sizes. That is why we would like to explain why online advertising works so well and what it takes to take your business to page 1.

There are many different ways that you can get your website to the front pages of all the search engines when trying to market your company’s product or service. One of these methods is called Search EngineOptimization, search engine optimization has changed a lot over the past few years but a few thing have always remained the same. Search engine optimization is a very good online advertising solution, but unlike other methods it is a process and does take time to rank the keywords you have in mind. There is a brighter side to search engine optimization though.

Search engine optimization normally takes anywhere from 1-3 months to rank on page one if you are targeting a local area. But can take anywhere from 6-12 months if you are trying to rank on a national level. The brighter side to search engine optimization is that if is actually more affordable than other online advertising solutions such as Pay-Per-Clickmarketing. And in the long run it can save you tens of thousands of dollars, you see the hard part about search engine optimization is ranking your website on the front page for search terms that are going to generate traffic back to your website. Once the rankings are up and your site is producing traffic you can easily maintain the placement for a very low cost or for free if you are willing to build a few links a month online to show the search engines that you are continuing to build even after your ranking #1.

Pay-Per-Click marketing is also another good method to generating traffic back to your website, but it is a much more costly platform to use as an online advertising solution. One of the nice things about Pay-Per-Click marketing is that you can control your keywords and can have them up on the front page of which ever search engines you want in a matter of hours vs. months. Another point many business owners like is that if is a performance based platform. Unlike search engine optimization, Pay-Per-Click marketing you only pay if someone clicks you listing. But you will pay whether or not they do more than that, and cost per click can range anywhere from $0.70 to $50.00.

Pay-Per-Click marketing also allows you to target a much larger amount of keywords, with search engine optimization if you wanted to target 100 keywords you would need to build a website with no less than 100 pages. Pay-Per-Click marketing allow you to target 100 words or even 1000 words with just 1 page if you really wanted to. But unlike search engine optimization, Pay-Per-Click marketing is also very expensive to run. Most businesses that run a successful Pay-Per-Click marketing campaign spend on average about $1000.00 each month on keywords alone. Pay-Per-Click marketing is not something Organic SEO Expert would recommend handling yourself, because it does take a lot of time to maintain and if you do not know what you are doing you will actually spend up to 50% too much. 

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Natural Search Results

Natural search results help users of the search engines find the best match for a keyword that has not been targeted to a geographic area. Organic SEO Expert specializes in helping business owners understand and reach the highest possible position in the natural search results section of the internet. The natural search results area of the front page results have always been the place you want your business listed and can help your company increase sales and profit quickly. But what if the websites that are on the first page of the natural search results have been there since you started your business?

Many company owners feel as if they have spent too much time and money working with search engine optimization companies to try and reach the front page of the search engines and never really got what they paid for. So now you are looking for ways that you can get your website there on your own or your just looking for a company that stands out. Most other SEO firms rely solely on generating off-site links that serve as a “back door” to your website called a back link. In search engine optimization back links serve as a way for the search engines to see what others think of your company.

If a website allows you to generate a back link to your website that mean to the search engines that they are putting their credibility as a website on the line for you. The search engines want to see links from sites they see as “authority websites”, this means the they have been around for awhile and the search engines like the type of content the sites provide to the users on the search engines. The problem is that straight off-site searchengine optimization techniques alone can only do so much for your naturalsearch results.

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How to increase your Google Page Rank!

There are a lot of people today that ask the question, how do I increase my Google page rank? Organic SEO Expert deals with these same questions everyday and knows how to help.  Google page rank has to do with your website as a whole. Google looks at everything from your page content to the links that point at your websites pages. Google wants to see what your site is about and they want to see if the users going to your site are finding what they are looking for and what their experience was like when they landed on your website.

Social Media can help you increase your websites pagerankings score, this is your chance to communicate with the users on your website. Asking to user what they would like to see when they get to your website can help convert the majority of the traffic. Social media helps the search engines as well, the search engines use social media to see what users are saying about your website. For many years business owners have been told that social media just helps your websites exposure and that it had nothing to do with your organic rankings. This is not true.

Google and the rest of the search engines do take into account your social media links, the links themselves do not have a high value but they do help your rankings. The search engines monitor the social media streams to see of people are talking about your company, and they are looking for feedback. What kind of feedback are the users giving the search engines about your website? Think about this if a user go’s to your website and they are looking for something that your site ranked for and they do not find it right away what are they going to do?

Google uses your website’s bounce rate to see if your users are finding what they want on your site. For example Organicseoexpert.Org gets on average 2000 visitors per day on Google alone and our bounce rate is just over 3%, this tells the search engines that out of those 2000 users only 3% of them are not finding what they are looking for. What this tells the search engines is that Organic SEO Expert is a quality website that generates a lot of traffic because of our reputation. We also operate blogs on and off our website because these are social media tools, which allow users to comment on what they found or read about. This will give the search engines the feedback they are looking for about our website, and all the content we place on these blogs are helping to show the search engines that we are dedicated to giving the best user experience we can provide.

Having a high page rank will help you reach the front page of search engines as well as generate traffic from other websites. The reason is simple once Google finds a high quality website that is helping users find what they are looking for the search engines will help you generate more traffic. The idea being if it is relevant to you and you can help the user more than any other website they want those users to use your website vs. another site that has a much higher bounce rate or lower quality content. 

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Local SEO

Local SEO has been a form of online marketing that most SEO marketing firms have been providing their client for many years. Local seo is a great way to start generating traffic from a close ratios around your business. In the online marketing field it is a known fact that it is much harder to convert an online visitor then it is to convert a visitor to a physical store.

The reason local seo is used for companies is that fact that you can generate traffic that will actually come in to your store. Customers that take the time to travel to a physical store normally already have committed to spending money on your product or service. Compared to an online visitor that might have just been surfing the web looking for information about a product or service you may provide. The trick to converting the online visitor is the interaction with your website. The more user friendly your site the better you will convert the traffic to the action you want them to take.

Conversion happens when a visitor to your website takes the action you want them to, whether that is filling out a lead capture form, downloading something, calling your business, or clicking through to another website. The more traffic you can generate to your website the more chances you get to convert that traffic. Working with your website will also help increase your conversion rates through your local seo campaign. Changing the look and feel of your site to stimulate your target audience to take an action you want, and increasing your spread across the keywords related to your industry. This will greatly increase your conversion and you web traffic. 

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Blog Marketing

Blog marketing is the term used to describe internet marketing via web blogs. These blogs differ from corporate websites because they feature daily or weekly posts, often around a single topic. Typically, corporations use blogs to create a dialog with customers and explain features of their products and services.

Blogs have used widely in marketing since early 2006. Many organizations use blogs to communicate with their user community, sometimes previewing upcoming products. They are a good way to gather feedback and to make sure products meet the needs of users, and compare favorably to corporate websites which merely post collateral[clarification needed] and do not provide any interaction with customers.

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Organic Rankings

We get a lot of questions regarding organic rankings or ranking on the organic section of the internet. One thing no one really realizes is that ranking in the organic section is the easy part its ranking high on the SERP that becomes a difficult, and time consuming process. When optimizing a website you still have to understand that you need to give the search engines time to index all the links produced over the course of your campaign.

Organic rankings come from hard work and dedication the problem is that most SEO companies today make promises they cannot fulfill in the time frame they promise. Ranking organically on the front page can take up to 12 months and no less than 30days. The reason it takes a minimum of 30days is because we have to wait for all the links and content built during the first month of your campaign needs to be indexed by the search engines.

The search engines do something called indexing or cashe, every 30days to every single site on their index. Most people do not understand that when you look at the results pages for any search you are not looking at a live view. The search engines index everything they allow to be visible on their results pages, they do not show anything in real time. It is all just stored information.

The more updates you make to your site the better, whether you use links or actually change/ add to the content on your site the more you site needs to be crawled and indexed. If you follow the course of our site you will notice that we upload about 5 pages a week. Organic SEO Expert also creates 100’s of web 2.0 links back to our site each week, to assure that the search engines continue to crawl our site and index them more often than most sites. 

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Organic SEO Expert Update|It has been a while.

Organic SEO Expert has been working hard to improve all the rankings that we had started on about 4 months ago and we have been noticing something rather interesting. Organic SEO Expert has started this project to prove that if done correctly you can rank a website on a world wide basic quickly and start generating large amounts of traffic. Since we have started this project we have been building links manually and with automated systems that help us keep a constant flow of links to our website.

We started our project by  purchasing a brand new domain name; OrganicSEOExpert.org, we quickly put together a good layout and started building out just a few main pages and making sure all the aspects of our site were operating at 100% or better. We even purchased a new hosting account to make sure that there was no mistake of "tricks" used when generating traffic to our site.

After working for a few months we realized that we had started to generate an average of about 2000 visitors per day from our keywords that we had been targeting. We are still working on building as much original content as possible uploading new content at least 3 times a week and generating 100's of links weekly ranging from PR1-PR8. We not have over 1000 high PR backlinks built to our website as well as tens of thousands of do follow links from many different blog networks and social media networks.

Organic SEO Expert has even gone as far to create a social media campaign for our site to increase our conversion rate on the traffic we have been generating and so far we have been doing great. Our bounce rate is less then 1% and our conversion rate is 5% and increasing. Our target conversion rate is about 10% or better, this way it proves to our clients that we know how to increase conversion and can help your company reach a much high conversion rate then other advertising firms in our industry.

Advertising

Organic SEO Expert has been hard at work creating links and uploading as much original content to our website as possible. One of our newest pages has been getting a lot of traffic so we thought we would share it with our followers to see what you think.

Have you been thinking of doing a bit of advertising for your business, and just don’t know where to turn? Do you want to make sure that your hard earned advertising dollars go to the right company that gets your results?

Organic SEO Expert is a leader in online advertising that specializes in Search Engine Optimization, Pay Per Click Marketing, Social Media Marketing, and online reputation management. We have been providing online advertising for the past 7 years and have worked with companies of all sizes, in many different industries. Advertising your business is how you drive customers through the door and into your store or onto your website. The concept of online advertising is simple there are millions of users online everyday and our company helps put your business reach the users that are looking for a product or service that you can provide.

Organic SEO Expert stands behind all of our custom built campaigns, because they are made for each individual company to assure maximum targeted traffic and conversion rates. We do not believe that an advertising firm should have “packages”, because we understand that no two businesses are the same or need the same needs. This means that we HAVE to run a full website and exposure analysis for each company to make sure that we are not targeting any traffic you are already generating on your own. We do not want to take credit for any traffic that we did not generate after starting a campaign for a client.

Any type of advertising, whether it is online or direct has a much better chance at working correctly if it was designed around your business. Advertising helps you generate new customers and better customers, because they find you and are not looking to be talked into your product or service. They know what they are looking for and what they want, we give you the ability to make yourself visible to the users. When you are thinking of advertising your business you need to keep a few things in mind.

First which form of advertising will drive the most business through your doors, with millions of users online and tens of thousands of people on the road each day there are many different choices that all have a good chance at working out in your favor. Second which form of advertising will give you the highest conversion on every dollar you spend? Business is all about profit and customer service the more happy customers you have the more profit you will make. Which form of advertising will get your company the highest amount of customers through your door, for you to make happy they picked your company to work with. 

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